Target locked up my loyalty long ago, but I have to admit I'm a little miffed that Isaac Mizrahi wasn't creating dirt-cheap wedding dresses for the discounter when I got hitched back in 1999. According to this press release, the masstige designer will debut a line of wedding gowns priced from $9.99 to $159.99 (I'm guessing the $9.99 is for a veil).Now I know only the best will do for some brides, but I've always been of the opinion that this is one dress with a really limited shelf life. Off the rack is fine. Polyester is perfectly acceptable. After all, it only has to hold up for about 6 hours.
If you're interested, I wore a $300 ivory Jessica McClintock dress with an embroidered, fitted bodice and a frothy tulle skirt. Anyone willing to share what they wore and what they paid to play princess for a day? Would you have shopped Target for your bridal wear?
