Monday, May 02, 2011

Shake hands with a hero

I hope Osama bin Laden's death brings a measure of comfort to those who lost loved ones on 9/11. The timing, however, is serendipitous. Just last night, two hours after Obama broke into a broadcast of Celebrity Apprentice (and eight long years after President Bush declared "Mission accomplished"), my team launched a digital program for Kroger and Procter & Gamble that lets all of us show our gratitude to American servicemen and women.

Please participate at HonoringOurHeroes.com. Our goal is to get 50,000 people to offer a virtual handshake to one of the 300+ Kroger grocery store employees who active duty soldiers in the service.