Wednesday, March 28, 2007

Whole Foods crosses the pond

My expat sister-in-law Bethany sent me this article from The Guardian on Whole Foods' arrival in Britain. Apparently the golden aisles, mini cafes and abundant fruit displays are seducing the English as well as they have affluent Americans. Much of the article is dedicated to the company's now familiar back story, but it touches on the current backlash and the impact the store has had on more mainstream grocery store offerings. Nothing new, but it is interesting to hear it from an outsider's point of view.

Speaking of backlash, a copy of Michael Pollan's expose of Big Organic, The Omnivore's Dilemma, is on hold for me at the library. I'll report back soon.